eCornell Advanced Revenue Management Certificate
I am excited to announce that one more eCornell certificate is under my belt. This is the fourth certificate that i have completed. The modules that i studied for the advanced revenue management certificate were: –Price and Inventory Controls –Price Sensitivity and Pricing Decisions –Segmentation and Price Optimization –Displacement and Negotiated Pricing –Search Engines and […]
Online Marketing Strategies in Travel 2015: 15 stats to consider
1. TripAdvisor (42%) is the most downloaded mobile app amongst travelers, followed by Priceline (15%), Expedia (14%) and Orbitz (13%) 2. There are 139 reviews written every minute on TripAdvisor 3. You lose 25-60% of visitors with each click in the path to purchase on mobile 4. 69% of travelers begin their search online…via a […]
Channel Manager – Booking Engine – Revenue Management Tool
Dear bloggers and friends, I am very much excited to inform you that i will be installing a new channel manager and a new booking engine for the property that i am working for. The main job of an eCommerce- Revenue Manager is to drive direct bookings!If you wish to achieve great direct production then […]
ITB exhibition 2015
I have just been back from Berlin, ITB is an amazing exhibition!I have participated two days and i can say that a third day could have been also beneficial. More than 10.000 visitors have visited the exhibition and all major travel related companies were there. Being able to meet face to face with several people […]